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Naturally Mask Concept by BASF

BASF Personal Care makes their documentation available in the regions indicated below:

A face mask is a great way to take care of our skin - a special spa-like care in the comfort of our home. It’s no surprise face masks are the fastest growing category within the beauty and personal care market. At BASF, we created Naturally Mask – an interactive sandbox to let you explore mask creation in a fun, quick, and engaging way, featuring four of the top market trends and consumer needs – natural and of botanical origin, booster, customizable solutions, and do-it-yourself.

Company

BASF develops and produces a comprehensive portfolio of raw materials for the Personal Care industry such as effect pigments, emollients, complexing agents, neutralizers, setting polymers, conditioning polymers, rheology modifiers, UV filters, mild surfactants, solubilizers, emulsifiers, and solvents. These ingredients are ideal in color cosmetics and hair, oral, skin and sun care products.

Company Documents

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