Recorded Friday, June 3 at 8AM China Standard Time
Presented by RTP Company
The perception of color by the human eye and brain is essential to conveying a mood or message. Color inspires, energizes, and builds brand recognition! Join RTP Company color experts as they discuss the science of color and the importance of color in maximizing brand impact for packaging and product design. Learn how custom and standard colored thermoplastic compounds and masterbatches can be precisely matched to your end-use requirements while ensuring consistent, global manufacturing. This webinar is for engineers, molders, sales representatives, and purchasers who want to better understand the science behind coloring plastics.
人类的感知颜色的眼睛和大脑传达一种情绪或消息至关重要。颜色激励, 激发, 建立品牌知名度! 加入RTP公司专家作为他们讨论科学的颜色和颜色的重要性在最大化品牌包装和产品设计的影响。学习如何定制和标准颜色的热塑性复合塑料和配色, 可以精确地匹配您最终用途的需求, 同时保证全球制造的一致性。这个研讨会可以使工程师,铸模,销售代表,购买者更好地了解颜色塑料背后的科学。
Presented by Mike Ma, RTP Company Color Manager, this 40 minute webinar will cover the following topics:
由马义林先生-RTP公司颜色经理演讲, 这40分钟研讨会将包括以下主题:
- Brief introduction to the RTP Company Color Division and how you can have Your Color – Your Way RTP公司颜色部门简介和如何拥有你的颜色——你的方式
- The biology of color perception 色彩感知的生物
- The physics of wavelengths and how the spectral reflectance can be measured for color control 物理的波长和光谱反射率可以测量颜色的控制
- The chemistries of colorants and why this is important 着色剂的化学反应,为什么这么重要
- How to evaluate color and control color tolerances in plastic 如何评估和控制在塑料领域的颜色公差
- Common color terms used to effectively communicate color across industries 常用颜色术语可用于各行业进行有效沟通
- What information needs to be provided to color plastic manufacturers to ensure a satisfactory color match 什么信息需要提供给塑料制造商,以确保满意的颜色匹配
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