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Advantage™ Revive polymer

Advantage™ Revive polymer for dry shampoo formulation is a patent-pending solution that delivers superior cleaning with improved sebum removal while leaving visibly less to no residue on the hair. Advantage™ Revive polymer improves the manageability of hair while maintaining its luster, matching the color vibrancy and shine of freshly washed hair.

Many commercial formulas, regardless of price point, are based on similar starch-based technologies that many consumers perceive to leave the hair looking lifeless, dull, less refreshed, and in some cases just as greasy. Advantage™ Revive polymer is formulation flexible – up to 50% less than that of usual dosage levels, and can be used in a variety of formats.

Key benefits include effective removal of sebum at the root for visibly cleaner hair with less residue, maintained level of colour, shine and manageability of freshly washer hair, and improved sustainability footprint of dry shampoos by delivering improved performance at lower use levels.

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Retailer Compliance Status

Name (CAS Number)
2-Pyrrolidinone, 1-ethenyl-, homopolymer (9003-39-8) Sign in to view

Regulatory & Advisory Status

Name (CAS Number)
2-Pyrrolidinone, 1-ethenyl-, homopolymer (9003-39-8)
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Company

Who responsibly solves for planet-positive beauty? We do.

Natural, nature-derived and biodegradable. This is the foundation for Ashland’s personal care ingredients portfolio because environment, social and governance (ESG), is integrated into everything we do. Our market leading, conscious beauty innovations help ensure our customers meet consumers’ desires for high-performing personal care products aligned with environmentally-friendly and socially responsible principles while still being enjoyable in use. Contact our solvers to learn how we can help you create skin care creams and lotions with more alluring textures using nature-derived thickeners, incorporate sustainable film formers for water resistance in sun care products and cosmetics, effectively protect your formulations from microbial contamination, and discover nature-derived conditioning and styling agents for more natural hair care products, while harnessing the power of nature to find new biofunctional ingredients to help fight the signs of aging and the negative effects that pollution can have on skin and hair. Our research and development teams want to collaborate with you on solutions and products that make the world a more planet-positive, beautiful place.

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