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Company: Ashland  Gums, Hydrophilic Colloids and Derivatives  Film Formers  Clear All 

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Who responsibly solves for planet-positive beauty? We do. Natural, nature-derived and biodegradable. This is the foundation for Ashland’s personal care ingredients portfolio because environment, social and governance (ESG), is integrated into everything we do. Our market leading, conscious beauty innovations help ensure our customers meet consumers’ desires for high-performing personal care products aligned with environmentally-friendly and socially responsible principles while still being enjoyable in use. Contact our solvers to learn how we can help you create skin care creams and lotions with more alluring textures using nature-derived thickeners, incorporate sustainable film formers for water resistance in sun care products and cosmetics, effectively protect your formulations from microbial contamination, and discover nature-derived conditioning and styling agents for more natural hair care products, while harnessing the power of nature to find new biofunctional ingredients to help fight the signs of aging and the negative effects that pollution can have on skin and hair. Our research and development teams want to collaborate with you on solutions and products that make the world a more planet-positive, beautiful place.
8 Results
Benecel™ E4M polymer Ashland
  • INCI Name:
    Hydroxypropyl Methylcellulose
Benecel™ E4M polymer is a rheological and sensorial polymer for personal care formulations. It is supplied as a white to ivory powder. This product delivers improved foam creaminess and foam stability, improved skin feel, enhanced viscosity, reduced irrit...view more Benecel™ E4M polymer is a rheological and sensorial polymer for personal care formulations. It is supplied as a white to ivory powder. This product delivers improved foam creaminess and foam stability, improved skin feel, enhanced viscosity, reduced irritation potential of surfactant systems, efficacy at low use levels, and improved slip. It is recommended for shampoo, body wash, conditioner, creams/lotions, and shaving creams/gels. view less
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Blanose™ 7MF cellulose gum (CMC) thickener Ashland
  • INCI Name:
    Cellulose Gum
Blanose™ cellulose gum (sodium carboxymethylcellulose, CMC) is an anionic water-soluble polymer that is widely used in toothpastes as a thickener to bind water for the prevention of syneresis and impart desirable flow properties appearance totoothpaste f...view more Blanose™ cellulose gum (sodium carboxymethylcellulose, CMC) is an anionic water-soluble polymer that is widely used in toothpastes as a thickener to bind water for the prevention of syneresis and impart desirable flow properties appearance totoothpaste formulations. In addition to toothpaste formulations, cellulose gum is also used in denture adhesive creams and powders to provide hold. Cellulose gum is available in wide variety of grades to meet formulation needs. Blanose™ cellulose gum is derivatized from natural, renewable resources. view less
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klucel nutra™ modified cellulose Ashland
  • INCI Name:
    Hydroxypropylcellulose
klucel nutra™ modified cellulose is a nonionic water-soluble cellulose ether that enables robust tablets. Derived from cellulose, this directly compressible tablet binder with a typical average particle size (D50) of 40-90 microns, provides superior table...view more klucel nutra™ modified cellulose is a nonionic water-soluble cellulose ether that enables robust tablets. Derived from cellulose, this directly compressible tablet binder with a typical average particle size (D50) of 40-90 microns, provides superior tablet hardness and low friability. The wood pulp used in our cellulose products is sourced from suppliers who have implemented zero deforestation business practices, adhering to standards set forth by the Forest Stewardship Council (FSC), by the Program for the Endorsement Certification (PEFC.), or both. It exhibits plasticity and toughness for outstanding compressibility, creates tablets with high breaking force and low friability, and reduces tablet defects. This product can enable smaller tablets (formulation dependent), and is vegan suitable. view less
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Klucel™ nutra u Ashland
  • INCI Name:
    Hydroxypropylcellulose
Klucel™ nutra modified cellulose is a nonionic water-soluble cellulose ether that enables robust tablets. Derived from cellulose, this directly compressible tablet binder with a typical average particle size (D50) of 40-90 microns, provides superior table...view more Klucel™ nutra modified cellulose is a nonionic water-soluble cellulose ether that enables robust tablets. Derived from cellulose, this directly compressible tablet binder with a typical average particle size (D50) of 40-90 microns, provides superior tablet hardness and low friability. The wood pulp used in our cellulose products is sourced from suppliers who have implemented zero deforestation business practices, adhering to standards set forth by the Forest Stewardship Council (FSC), by the Program for the Endorsement Certification (PEFC.), or both. It exhibits plasticity and toughness for outstanding compressibility, creates tablets with high breaking force and low friability, and reduces tablet defects. This product can enable smaller tablets (formulation dependent), and is vegan suitable. view less
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Natrathix™ Bio Cellulose Ashland
  • INCI Name:
    Cellulose Gum
Natrathix™ Bio cellulose is a nature-derived, biodegradable rheology modifier that delivers suspension and emulsion stabilization benefits to skin and sun care formulations while imparting a desirable skin feel. Natrathix™ Bio cellulose enables the creati...view more Natrathix™ Bio cellulose is a nature-derived, biodegradable rheology modifier that delivers suspension and emulsion stabilization benefits to skin and sun care formulations while imparting a desirable skin feel. Natrathix™ Bio cellulose enables the creation of more natural skin care creams, lotions, and gels, offering formulators a sustainable alternative to carbomer while delivering the texture and skin feel consumers demand. view less
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Natrosol™ 250 HHR Hydroxyethylcellulose, PC Grade Ashland
  • INCI Name:
    Hydroxyethylcellulose
Natrosol™ 250 HHR Hydroxyethylcellulose, PC Grade is a nonionic water-soluble polymer. This white, free-flowing granular powder can be used in a variety of applications, including hair conditioner, liquid soaps, shave gels and foams, toothpaste (high salt...view more Natrosol™ 250 HHR Hydroxyethylcellulose, PC Grade is a nonionic water-soluble polymer. This white, free-flowing granular powder can be used in a variety of applications, including hair conditioner, liquid soaps, shave gels and foams, toothpaste (high salt), wipes (baby and adult), makeup/mascara, AP/Deodorant solids, and lubricant gels. Solutions of Natrosol HEC are pseudoplastic or shear-thinning. As a result, personal care products formulated with Natrosol HEC dispense rich and thick from the container, but spread easily on hair and skin. view less
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PrimaFlo™ MP3295A polymer Ashland
  • INCI Name:
    Hydroxypropyl Methylcellulose
PrimaFlo™ MP3295A polymer is a rheological and sensorial polymer for personal care formulations. It is supplied as a liquid dispersion, ivory white. This product delivers improved foam creaminess and foam stability, improved skin feel, enhanced viscosity,...view more PrimaFlo™ MP3295A polymer is a rheological and sensorial polymer for personal care formulations. It is supplied as a liquid dispersion, ivory white. This product delivers improved foam creaminess and foam stability, improved skin feel, enhanced viscosity, reduced irritation potential of surfactant systems, efficacy at low use levels, and improved slip. It is recommended for shampoo, body wash, conditioner, creams/lotions, and shaving creams/gels. view less
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Texturpure™ SA-1 Ingredient Ashland
  • INCI Name:
    Hydroxypropyl Methylcellulose (and) Cellulose Gum (and) Xanthan Gum
Texturpure™ SA-1 Ingredient, our new and novel naturally-derived, biodegradable texturing and suspension agent for sustainable hair and body care. Our expertise in sustainable technology brings a rich, elegant experience and lasting suspension to shampoos...view more Texturpure™ SA-1 Ingredient, our new and novel naturally-derived, biodegradable texturing and suspension agent for sustainable hair and body care. Our expertise in sustainable technology brings a rich, elegant experience and lasting suspension to shampoos and cleansers. Texturpure™ SA-1 Ingredient delivers a great consumer experience throughout: on-hand, on-hair, rinse and after-feel. Additionally, Texturpure™ SA-1 Ingredient has been proven in tricky systems such as sulfate-free, silicone-free with lamellar gels, anti-dandruff and deep conditioning formulations. view less
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